Ad Specifications - Important Facts
GuidelinesMundoHispánico is published weekly and distributed throughout the metropolitan Atlanta area. We reserve the right to edit or reject any material which may be deemed unsuitable for our publication. Advertiser and/or agency assumes liability for all content of advertisements printed, and also assumes responsibility for any claims arising there from made against the publisher, and agrees to indemnify the publisher against any expense or loss suffered by reason of such claims. MundoHispánico reserves the irght to print previous issue copy when new copy is not received by the deadline.
Legal Obligations of AdvertisersIn order to induce the publisher to publish such advertising, and in consideration thereof, advertisers represent and warrant by submitting advertising to the publisher, that all facts stated in such advertising will be true and correct, and that therein there will be no libel and no invasion of privacy with respect to any person, partnership, corporation or other entity, and no infrigement of any trademark, copyright, or other intellectual property right with respect to any person, partnership corporation or other entity. The advertiser will indenmnify, defend and hold Cox Enterprises Inc., its affiliates and the officers, directors, employees and representatives of each of these harmless against any and all expensed, losses and costs of any kind arising out of any of the advertiser's advertising.
Frequency & Contract TermsFrequency discounts are available, please call your account excecutive for details.
PaymentFirst-time advertisers will be asked to include payment when the ad is placed. Regular accounts will be billed, with payment due upon receipt of invoice. All prices are net 1.5% late charge per month (18% annually) will be added 5 days after due date to past due balances.
PlacementsPosition requests are given full consideration, but the publisher cannot be held liable for failure to accommodate said requests.
Make Good PolicyErrors in ads must reported to your account excecutive within 1 week of publication. At that time, any errors on the part of MundoHispánico will be considered for a make-good by the publisher. MundoHispánico is not responsible for errors overlooked by advertisers after an ad has been proofed and approved.
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CancellationsAd cancellations must be submitted in writing 7 days prior to current issues's print date. No cancellations accepted after ad deadline. Cancellations must be in writing. Contracts cancelled before completion will be short rated to the rate earned. Graphic Specifications
Ad DesignMundoHispánico is happy to provide design services for our costumers. We offer typesetting, design/layout, stock photos and illustration/clip art if needed. Client must provide logos and/or photos to be used in ad. Client will receive 2 proofs; the second proof restricted to typographical changes only. Multiple proofs will be issued at discretion of manager. Camera ready ads submitted at the wrong size may be rebordered or resized at the discretion of MundoHispánico. Ads designed by MundoHispánico may only run in MundoHispánico.
GraphicsSave all files in PDF format. Save all halftones at 200dpi, 100-line screen. (Note: higher resolution does not enhance quality for newspaper reporduction, it only makes files larger. If you are placing your ad online, it can slow down the transmission process.) Scan images and crop them to actual size. All images should be scanned as close to their final reproduction size as possible to avoid scaling problems that can compromise quality. Limits scaling to 25 percent or less.
ColorUse CMYK for all color. Never use RGB or Pantone color unless converted to CMYK. (These formats will not separate and will not print.) Select bleeds, knockouts and overprints for color ads (if applicable). Maximum density: 280 percent. If ad is to run in black-and-white but original is in color, convert it to black-and-white.Ad Deadlines
Questions?Call your account excecutive at 404-881-0441 |
The Voice Of Atlanta's Hispanic Community Since 1979
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